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Nilufar is an experienced business leader in the marketing communications industry. She currently works for Mindshare, a WPP company specialising in media, data, technology and transformation services, as their Global Chief Client Officer. Prior to that, she has held multiple positions in different agencies and countries, including two CEO roles. Nilufar is the daughter of first generation Asian immigrants, who arrived in the UK in the early 1960s, so is passionate about the mission of the Migration Museum.